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    -
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Allure Couture

Allure Couture offers the most fashion forward styles. The Allure designers keep pushing the boundaries by creating bold and inspiring couture designer dresses.

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Sort By:
Allure Couture Bridal C570

C570
Allure Couture Bridal

$1998.99  
 
 
Allure Couture Bridal C706

C706
Allure Couture Bridal

 
 
Allure Couture Bridal C639

C639
Allure Couture Bridal

 
 
 
Allure Couture Bridal C504LS

C504LS
Allure Couture Bridal

$1998.99  
 
 
Allure Couture Bridal C650

C650
Allure Couture Bridal

 
 
Allure Couture Bridal C685

C685
Allure Couture Bridal

 
 
 
Allure Couture Bridal C721

C721
Allure Couture Bridal

 
 
 
Allure Couture Bridal C682

C682
Allure Couture Bridal

 
 
 
Allure Couture Bridal C630

C630
Allure Couture Bridal

 
 
 
Allure Couture Bridal C655

C655
Allure Couture Bridal

$2399.99  
 
 
Allure Couture Bridal C566

C566
Allure Couture Bridal

$2298.99 $1124.99 
 
Allure Couture Bridal C280

C280
Allure Couture Bridal

$1998.99 $99.99 
 
Allure Couture Bridal C288

C288
Allure Couture Bridal

$3199.99 $198.99 
 
 
 
Allure Couture Bridal C504

C504
Allure Couture Bridal

 
 
 
Allure Couture Bridal C638

C638
Allure Couture Bridal

 
 
Allure Couture Bridal C702

C702
Allure Couture Bridal

 
 
 
Allure Couture Bridal C602

C602
Allure Couture Bridal

 
 
 
Allure Couture Bridal C689

C689
Allure Couture Bridal

 
 
Allure Couture Bridal C634

C634
Allure Couture Bridal

 
 
 
Allure Couture Bridal C564

C564
Allure Couture Bridal

 
 
Allure Couture Bridal C568

C568
Allure Couture Bridal

 
 
 
Allure Couture Bridal C707

C707
Allure Couture Bridal

 
 
 
Allure Couture Bridal C604

C604
Allure Couture Bridal

 
 
 
Allure Couture Bridal C688

C688
Allure Couture Bridal

 
 
 
Allure Couture Bridal C661

C661
Allure Couture Bridal

 
 
 
Allure Couture Bridal C574

C574
Allure Couture Bridal

 
 
 
Allure Couture Bridal C589

C589
Allure Couture Bridal

 
 
Allure Couture Bridal C740

C740
Allure Couture Bridal

 
 
 
Allure Couture Bridal C726

C726
Allure Couture Bridal

 
 
 
Allure Couture Bridal C657

C657
Allure Couture Bridal

 
 
 
Allure Couture Bridal C601

C601
Allure Couture Bridal

 
 
 
Allure Couture Bridal C683

C683
Allure Couture Bridal

 
 
Allure Couture Bridal C641

C641
Allure Couture Bridal

 
 
 
Allure Couture Bridal C623

C623
Allure Couture Bridal

 
 
 
Allure Couture Bridal C520

C520
Allure Couture Bridal

 
 
Allure Couture Bridal C748

C748
Allure Couture Bridal

 
 
 
Allure Couture Bridal C720

C720
Allure Couture Bridal

 
 
 
Allure Couture Bridal C704

C704
Allure Couture Bridal

 
 
Allure Couture Bridal C747

C747
Allure Couture Bridal

 
 
 
Allure Couture Bridal C635

C635
Allure Couture Bridal

 
 
 
Allure Couture Bridal C766

C766
Allure Couture Bridal

 
 
Allure Couture Bridal C746

C746
Allure Couture Bridal

 
 
Allure Couture Bridal C746A

C746A
Allure Couture Bridal

 
 
Allure Couture Bridal C724

C724
Allure Couture Bridal

 
 
 
Allure Couture Bridal C725

C725
Allure Couture Bridal

 
 
Allure Couture Bridal C687

C687
Allure Couture Bridal

 
 
Allure Couture Bridal C542

C542
Allure Couture Bridal

 
 
 
Allure Couture Bridal C731

C731
Allure Couture Bridal

 
 
 
Allure Couture Bridal C712

C712
Allure Couture Bridal

 
 
Allure Couture Bridal C656

C656
Allure Couture Bridal

 
 
 
Allure Couture Bridal C681

C681
Allure Couture Bridal

 
 
Allure Couture Bridal C654

C654
Allure Couture Bridal

 
 
Allure Couture Bridal C604L

C604L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C606

C606
Allure Couture Bridal

 
 
 
Allure Couture Bridal C749

C749
Allure Couture Bridal

 
 
 
Allure Couture Bridal C708

C708
Allure Couture Bridal

 
 
Allure Couture Bridal C637

C637
Allure Couture Bridal

 
 
Allure Couture Bridal C741

C741
Allure Couture Bridal

 
 
 
Allure Couture Bridal C701

C701
Allure Couture Bridal

 
 
Allure Couture Bridal C711

C711
Allure Couture Bridal

 
 
Allure Couture Bridal C713

C713
Allure Couture Bridal

 
 
 
Allure Couture Bridal C690

C690
Allure Couture Bridal

 
 
Allure Couture Bridal C636L

C636L
Allure Couture Bridal

 
 
Allure Couture Bridal C639L

C639L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C762

C762
Allure Couture Bridal

 
 
Allure Couture Bridal C742

C742
Allure Couture Bridal

 
 
 
Allure Couture Bridal C751

C751
Allure Couture Bridal

 
 
 
Allure Couture Bridal C732

C732
Allure Couture Bridal

 
 
 
Allure Couture Bridal C733

C733
Allure Couture Bridal

 
 
 
Allure Couture Bridal C657L

C657L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C660

C660
Allure Couture Bridal

 
 
Allure Couture Bridal C638L

C638L
Allure Couture Bridal

 
 
Allure Couture Bridal C574L

C574L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C723

C723
Allure Couture Bridal

 
 
Allure Couture Bridal C728

C728
Allure Couture Bridal

 
 
 
Allure Couture Bridal C729

C729
Allure Couture Bridal

 
 
 
Allure Couture Bridal C700

C700
Allure Couture Bridal

 
 
 
Allure Couture Bridal C680

C680
Allure Couture Bridal

 
 
 
Allure Couture Bridal C682L

C682L
Allure Couture Bridal

 
 
Allure Couture Bridal C389

C389
Allure Couture Bridal

 
 
 
 
Allure Couture Bridal C768

C768
Allure Couture Bridal

 
 
 
Allure Couture Bridal C774

C774
Allure Couture Bridal

 
 
Allure Couture Bridal C748L

C748L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C722

C722
Allure Couture Bridal

 
 
 
Allure Couture Bridal C705

C705
Allure Couture Bridal

 
 
 
Allure Couture Bridal C709

C709
Allure Couture Bridal

 
 
Allure Couture Bridal C710

C710
Allure Couture Bridal

 
 
Allure Couture Bridal C622

C622
Allure Couture Bridal

 
 
 
Allure Couture Bridal C760

C760
Allure Couture Bridal

 
 
Allure Couture Bridal C770

C770
Allure Couture Bridal

 
 
Allure Couture Bridal C730L

C730L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C687L

C687L
Allure Couture Bridal

 
 
 
Allure Couture Bridal C691

C691
Allure Couture Bridal

 
 
 
Allure Couture Bridal C651NS

C651NS
Allure Couture Bridal

 
 
 
Allure Couture Bridal C653

C653
Allure Couture Bridal

 
 
 
Allure Couture Bridal C658

C658
Allure Couture Bridal

 
 
 
196
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Why Choose USA Bridal?

What to expect when you become a USA Bridal's wedding bride? With us, you can experience a stress free search of wedding dresses for sale in your area. We are a wedding boutique that makes you feel special and beautiful. Try on our wedding gowns from the best of the best wedding gown designers. Wedding boutique dresses have never been this glamorous with USA Bridal's great selection of wedding clothes! Don't settle for less from other wedding dress boutiques. Employees from amazing gown stores should offer you a warm welcome, listen to what you really want and assist you wholeheartedly until you find your dress. Fortunately, one of the best wedding shops for you is here - call USA Bridal now!

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    • Prom 2024 Is Officially In Store - Dresses And Sales Galore!
    • Unveiling The Era Of Diversity In Formal Fashion: A Fab Adventure at the National Bridal Market 2024, Chicago!
    • Trending Color Combos For Your Bridal Party
    • We’re Back From Bridal Fashion Week–Here’s What We Found
    • The Quince Trends That We Hope Are Here To Stay
    • Did You Know That USA Bridal Has An Exclusive Line Of Gowns?
    • Welcome to USA Bridal
    • Let's Suit Up
    • Say Yes For Less During The National Bridal Summer Event
    • Maids & Mothers–Pro Tips on What’s Trending for 2023
    • Huge Sale Dates Announced! May 17- June 21
    • Straight From The Runway to USA Bridal: The Hottest Trends From Chicago Bridal Market
    • What’s Trending For Prom 2023?
    • Accessorizing Your Bridal Look
    • Affordable Wedding Gowns–You Won’t Believe These Prices!!!
    • What Is The Difference Between A Suit And A Tux?
    • What to Prepare Before Your Bridal Appointment?
    • Maids, And Mothers, And Tux Trends–Oh My!
    • Pro Tips For Your First Bridal Appointment
    • Top Tips in Choosing Your Bridesmaids’ Dresses
    • How to Preserve Your Beloved Wedding Gown to Last for Years?
    • Black is the New Ivory

  • USA Bridal

    • Overview
    • Submit your wedding photos
    • Real Weddings
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    • Events
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Search Only in this Category
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Filter for In-Store Stock


+Narrow by Feature
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Collections

Bridal Collections

  • GOWNS UNDER $1000
  • Black Bridal Gowns
  • AF Couture
  • Allure Abella
  • Allure Couture
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  • Allure Modest
  • Allure Wilderly
  • Bobbie C Bridal
  • Bridal Belts & Accessories
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  • Enchanting by MonCheri
  • Jessica McClintock Bridal
  • Kenneth Winston
  • Kitty Chen
  • Lady B Bridal
  • Madison James by Allure
  • Martin Thornburg Bridal
  • Martin Thornburg Luxe
  • Michelle Bridal - Plus
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SALE

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Prom-Pageant-Party

  • Andrea and Leo
  • Ava Presley
  • Clarisse
  • Colette Prom by Daphne
  • Colors Dress
  • Colors Couture
  • Dave & Johnny Prom
  • Ellie Wilde
  • Glow
  • Jasz Prom
  • Johnathan Kayne
  • Jovani Prom
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  • Madison James Prom
  • Sherri Hill
  • Sydney's Closet Plus Size Prom
  • Tease Prom

Menswear

  • Peanut Butter Collection
  • Suits

Ladies Tux / Gender Neutral

  • Ladies Tuxedos
  • Untraditional / Nonbinary

HomeComing | Party Dresses

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Girls

  • Bill Levkoff Flower Girl
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  • Joan Calabrese Flower Girls
  • Sugar Kayne
  • Rosebud Fashions

Quinceanera

  • Lady B Quinceanera
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  • Morilee Valencia
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Mothers/Social Occasion

  • Cameron Blake by Mon Cheri
  • Marsoni by Colors
  • Montage by Mon Cheri
  • Lady B Social Occasion
  • Social Occasion by Mon Cheri
  • MGNY Collection
  • Rina diMontella

Accessories

  • Bras
  • Bridal Masks
  • Clearance Shoes
  • Gown Preservation
  • Invitations
  • Your Party Shoes

Veils

  • Ansonia Veils | Headpieces
  • Velma's Veils

More Styles

  • Featured Bridal
  • Featured Prom
  • Featured Quinceañera
  • Featured Styles